AI Insights · Timothy · October 2022
Top 5 Beauty Retail Apps on iOS in Europe Q3 2022
Discover the performance trends of the top 5 beauty retail apps on iOS in Europe during Q3 2022, including details on downloads and active users.
Performance of Top 5 Beauty Retail Apps on iOS in Europe in Q3 2022
In the third quarter of 2022, the top beauty retail apps on iOS in Europe showed varied performance trends. Here's a closer look at the weekly downloads and active users for these apps, based on data from Sensor Tower.
LOOKFANTASTIC: Beauty & Makeup
The app experienced fluctuating weekly downloads, starting strong at around 21K and dipping to a low of 10K in early August before recovering to approximately 15.7K by the end of the quarter. Active users mirrored this trend, beginning at nearly 67.9K, dipping to a low of 50.5K in mid-August, and ending the quarter at around 60.4K.
Superdrug - Beauty and Health
Weekly downloads for this app saw a steady increase, peaking at around 16.8K in late July before settling at approximately 11.7K by the end of September. Active users showed a similar upward trajectory, rising from 30.5K in late June to about 40.3K by the end of August, and maintaining around 35.8K towards the quarter's close.
Douglas - Parfüm & Kosmetik
Douglas saw consistent weekly downloads, starting at about 11.4K and gradually increasing to around 14.4K by the end of September. Active users remained relatively steady, fluctuating around the 82K to 87K mark throughout the quarter.
Notino: profumi e cosmetici
This app's weekly downloads showed a steady rise, growing from approximately 6.7K in late June to over 10.6K by mid-September. Active users increased consistently, starting at roughly 30.9K and reaching around 37.1K by the end of the quarter.
flaconi
Flaconi had a more varied download trend, starting at around 7.8K in late June, dipping to a low of 5.3K in mid-July, and ending the quarter at about 6.8K. Active users showed a steady increase from 28.7K in late June to around 41.3K by the end of September.
These insights highlight the dynamic nature of user engagement and app performance in the beauty retail sector on iOS in Europe during Q3 2022. For more detailed insights and data, visit Sensor Tower.
